GRIN

GRIN is a creator-focused CRM platform equipped with an AI assistant named Gia that automates much of the work: searching for creators on Instagram, TikTok, YouTube and Snapchat, sending outreach messages, negotiating rates and managing campaigns. The pricing model is unique: instead of paying per user, you buy monthly credits spent as you go (200 credits/month free, 2,000 credits at $200/month, etc.). Each action (search, message send, contract creation) costs a defined number of credits, and unused credits don't roll over month to month (reset every 30 days). Plans range from Starter ($200/month) to Complete ($1,500/month, managing 500+ creators).

GRIN offers no French-language interface: it's an English-only product. The platform doesn't expose a documented public API: it remains a self-service tool for internal teams or small agencies. Gia, GRIN's AI assistant, operates via an integrated chat and can suggest campaigns, analyze data, or recommend improvements. The main advantage is pricing transparency and credit model flexibility: unlike competitors, no billing surprises if you don't use all included services. The flip side: platform richness (CRM, email management, payments) makes initial adoption complex.