Social media

Overview

SocialBee organizes posts by content category (promotion, education, news, etc.) and rotates them automatically on a recurring schedule, avoiding the need to constantly reschedule evergreen content. The tool covers Facebook, Instagram, Threads, LinkedIn, X, Pinterest, TikTok, YouTube, Google Business Profile, and Bluesky, with an option to publish universally to WhatsApp, Telegram, Mastodon, or Facebook groups via the mobile app. Standard plans start with Bootstrap at $29 per month (5 social profiles), Accelerate at $49 (10 profiles), and Pro at $99 (25 profiles), billed monthly with about 17% discount annually. Three Agency tiers (Pro50, Pro100, Pro150) go up to $449 per month for 150 profiles.

SocialBee offers no French interface: the website and dashboard are exclusively in English. No public API for developers is documented; automations run through Zapier, Make, or Pabbly Connect, allowing you to link SocialBee to other software without code. On publishing, TikTok offers a true choice between direct automatic publishing and mobile reminder to keep creative control, but Instagram restricts automatic Reel publishing to Business accounts: Creator or personal accounts remain on mandatory mobile reminder. The richness of content categories requires longer initial setup time than a simple publishing calendar.

Our verdict

Best for SMEs and creators who publish a mix of evergreen and news content and want to automate recycling by category across many networks including Google Business Profile. Not for you if your team is uncomfortable with English or if you publish mainly from a personal Instagram account: automatic Reel publishing there is reserved for Business accounts.

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