Ahrefs vs Moz Pro
Ahrefs | Moz Pro | |
|---|---|---|
| Rating | ⭐ 4.6 / 5 | ⭐ 4.2 / 5 |
| Category | Marketing & SEO | Marketing & SEO |
| Pricing model | Paid | Paid |
| From | Starter from €27/month (competitor research only); Lite from €119/month; Standard €229/month; Advanced €419/month | Free 30-day trial; entry plan 49 USD/month (1 site); Standard 99 USD/month or 79 USD/month annual; Medium 179 USD/month; Large 299 USD/month; Enterprise on request |
| Ease of use | Intermediate | Beginner |
| French interface | — | — |
| API | Yes | Yes |
| Website | Visit → | Visit → |
Our verdict: Ahrefs
The choice of SEO consultants and seasoned marketing teams who want the most reliable market data on backlinks. Avoid if you're starting out or your site is new: you won't use 20% of the features. No French interface and no extended free trial are barriers for French-speaking SMEs - Semrush or SE Ranking will be more accessible.
Our verdict: Moz Pro
Best for SMEs and consultants comfortable in English who want a complete readable SEO suite, with Domain Authority as a shared reference and 30-day trial to test risk-free. Avoid if your team works only in French or you track many keywords: complete lack of localization and tight quotas on the first paid tier make SE Ranking or Mangools more cost-effective.
We look at what you actually need and tell you which one to set up (or a third that fits better).
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