Instantly vs Woodpecker
Instantly | Woodpecker | |
|---|---|---|
| Rating | ⭐ 4.3 / 5 | ⭐ 4.4 / 5 |
| Category | CRM & sales | CRM & sales |
| Pricing model | Paid | Paid |
| From | Bundles: Starter 85 $/month annual (94 $ monthly, 5,000 emails); Scale 175 $ (194 $, 100,000 emails); Agency 500 $ (555 $, 500,000 emails); Outreach-only plans: Growth 47 $/month, Hypergrowth and Lightspeed 358 $/month | €7.00 for 100 prospects contacted (€35/month for 500 prospects), 33% discount on annual billing; add-ons: LinkedIn $29/month per account, Lead Finder from $10 per 500 credits, integrations and API $20/month, agency panel $27/month per client |
| Ease of use | Intermediate | Beginner |
| French interface | — | — |
| API | Yes | Yes |
| Website | Visit → | Visit → |
Our verdict: Instantly
Best for prospecting teams and agencies who want an all-in-one suite (email, LinkedIn, AI) with high send volume and an integrated B2B lead base. Not for you if you are starting out or contact few prospects: the $85/month entry price, DNS setup and complete lack of French make this a tool for seasoned professionals.
Our verdict: Woodpecker
Best for freelancers, agencies and SMBs doing email outreach who want to pay only for the volume you actually contact, with warm-up included, unlimited team and documented GDPR compliance from a European publisher. Not for you if you need a full CRM: Woodpecker does email only, and add-ons (API, LinkedIn, Lead Finder) quickly double the bill.
We look at what you actually need and tell you which one to set up (or a third that fits better).
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